Aitana takes the stage in a custom Sarda look
Spanish singer Aitana took to the stage yesterday in Zaragoza wearing a custom Sarda look, created exclusively for her performance.
Inspired by a Sarda archive runway design, the look has been specially adapted for the stage, combining the original design with the freedom of movement required for a live performance.
The custom piece was developed in collaboration with Nuria Sarda, Creative Director of the brand, and Alba Melendo, Aitana's stylist, bringing together Sarda's distinctive design language with the artist's stage presence. Crafted entirely in black, the look features a crystal-embellished silhouette paired with a short feather skirt and Sarda's signature Ariarne bra, specially crystalized for Aitana as part of this exclusive stage look.
The collaboration brings Sarda's universe to the stage, showing how the brand's distinctive aesthetic can move beyond lingerie and into a live performance context. By adapting an archive runway piece for Aitana, Sarda connects its fashion heritage with a contemporary stage moment, creating a look that combines movement, attitude and craftsmanship
About Sarda
Designed in Barcelona and backed by over 60 years of lingerie and swimwear expertise, Sarda redefines the rules with pieces that are unexpected yet wearable: created to move with you from AM to PM.
Combining fit, premium materials, and a strong lifestyle perspective, Sarda creates products that don’t just look different, they deliver real value through durability, comfort, and multi-occasion wear.
Beyond lingerie and swimwear, Sarda empowers women to feel bold, comfortable, and unapologetically themselves.
María Casal
